Arcadia E-commerce
An e-commerce platform for sustainable fashion.
CATEGORIES
Web Design
E-commerce Design
UI/UX Design
Design Systems
CLIENT
Arcadia Collective
DURATION
3 months
Challenge
Arcadia Collective wanted to build an online shopping experience that balanced storytelling with usability. Their challenge was presenting sustainable fashion in a way that felt premium while still delivering a seamless e-commerce flow.
Approach
I designed a responsive website with a modular layout that highlighted both products and their stories. The e-commerce design was supported by a clear UI/UX structure, focusing on intuitive navigation and a distraction-free checkout. Visual storytelling elements — from photography integration to micro-interactions — added depth without sacrificing performance.
Outcome
The final platform offered a smooth and elegant shopping experience, with a narrative layer that reinforced Arcadia’s sustainable mission. Customers praised the clarity of the design, and early analytics showed improved engagement and lower cart abandonment rates.
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